Monday 4 April 2011

What Is Graphic Design For?: Type- Toothpaste and Ketchup.



Created by Holland-based design group, Autobahn I really like this bright, and yet reasonably simple typographic experiment, in which the widely-used typeface, Helvetica, was traced and manipulated to create these new designs, which visually communicate the materials described- toothpaste and ketchup (presumably the 'and' is mustard?).

Bright, vibrant colours I really like the simplicity and clarity of this design. 

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