Friday, 23 September 2011

What is design- Print//Packaging & Promotion//Moet & Chandon.




Love this interactive packaging design from company Moet & Chandon "Message in a bottle", a concept and design created by Alessio Krauss and BloomRoom.
The premium champagne company released the special-edition gift set with a gold marker pen in order for the packaging to be personalised. The pink colouring suggests romance, and, of course, the colour 'Rose' wine, whilst the gold adds a hint of luxury, and putting the 'special' in "special edition". A fun, playful, and spontaneous design.

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